When starting a real estate project, whether it’s a first purchase, a rental investment, or the acquisition of a primary residence, it is essential to have the right support. However, with so many professionals in the sector, a common question arises: should you work with a real estate agent or a personal shopper inmobiliario?
These two professions are often confused, even though they follow very different approaches. Understanding the difference between a real estate agent and a personal shopper inmobiliario not only saves time, but also helps avoid mistakes, secure the purchase, and approach the project with greater peace of mind. At Buenapart, we support each client with a clear vision tailored to their needs.
Buying a property in Valencia means investing in a city where heritage, quality of life and attractiveness come together.
The real estate agent: a sales expert
A real estate agent is a professional who represents a property for sale. They primarily work for the property owner and their mission is to market the property on the real estate market.
They start by estimating the price based on the neighborhood, size, condition of the property, and the dynamics of the local market. Then, they highlight the property through professional photos, an optimized listing, and distribution on major real estate platforms.
The real estate agent organizes visits, answers potential buyers’ questions, verifies their financial capacity, and supports negotiations between parties. Their role is also to secure the real estate transaction until the signing of the official deed.
In short, the real estate agent’s main goal is to sell a property at the best price for the owner, while ensuring a smooth and secure transaction.
The personal shopper inmobiliario: tailor-made support for the buyer
The personal shopper inmobiliario takes a completely different approach. They work exclusively for the buyer and defend their interests throughout the entire purchase process.
It all starts with a detailed analysis of the project: budget, geographic area, size, type of property, surroundings, proximity to transport, or investment potential. Based on these criteria, the personal shopper inmobiliario conducts a targeted search across the entire market.
They don’t limit themselves to online listings. Thanks to their network and knowledge of the market, they also access off-market properties, often absent from traditional platforms. They make a first selection, saving the buyer from unnecessary visits.
During visits, the personal shopper inmobiliario provides an objective perspective, helps the buyer envision the property, and identifies potential areas of concern. They then assist in negotiations to secure the best price and terms for their client, up to the signing with the notary.
Thus, the personal shopper inmobiliario becomes a true buying partner, whose mission is to secure and optimize the buyer’s real estate project.
Two professionals, two perspectives on real estate
The main difference between a real estate agent and a personal shopper inmobiliario lies in their role in the transaction.
A real estate agent starts with an existing property that must be sold. They highlight the property and search for a buyer.
A personal shopper inmobiliario starts with the client’s project. They build a personalized search to find the ideal property.
In other words, the real estate agent represents the property, while the personal shopper inmobiliario represents the buyer. This distinction completely changes the approach, relationship, and search strategy.
Buenapart’s expertise
At Buenapart, each real estate project is unique. Our support is based on listening, transparency, and a deep understanding of the local market. Whether you are a seller or a buyer, the goal is to offer a clear, human, and effective strategy to realize your project under the best conditions.
Conclusion
Although they operate in the same field, a real estate agent and a personal shopper inmobiliario do not have the same mission. One acts as an intermediary, while the other represents exclusively the buyer.
Understanding this difference allows you to choose the right professional and approach your real estate project with confidence and peace of mind.